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The need for sustainability is driving the global water soluble packaging market.

Manufacturers are eyeing sustainable packaging to enhance their image and reduce their carbon footprint. These firms are also looking to reduce waste by using water soluble direct thermal materials with their supply chains. The demand for organic cosmetics and personal care packaging is contributing to the strong growth of these more effective packaging solutions.

Michael Lippis from Outlook Series interviewed SmartSolve’s Director Jonathan Jakubowski, to hear about their innovative perspective on Water Soluble Packaging Market Dynamics.

For more information, check out our related articles: Big Name Beauty Brand Pledging for Sustainability, News Report: Water Soluble Paper Market Expecting an Uptick, and Water Soluble Pods Packaging: Global Forecast.

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